Areas We Cover
Two markets, worked at street level — with the majority of what we transact never reaching a portal.
Mayfair. Belgravia. Knightsbridge. Chelsea.
Roly has worked Prime Central London since 2011, most of it as a Partner at Knight Frank in Knightsbridge. Fehd spent the majority of his career here too, running Mayfair for Savills, before moving to Abu Dhabi. Between us, that is a deep understanding of this market acquired over many decades.
This year we have sold in Notting Hill, Knightsbridge, Bayswater, Belgravia, Chelsea, and Mayfair. Over half of what we sold was off market, and roughly half our current stock is too.
We focus on central London.
Mayfair
Belgravia
Knightsbridge
Chelsea
Kensington
South Kensington
Notting Hill
Holland Park
Bayswater
20+
Years in PCL
60%
Off-Market
Saadiyat. Reem. Jubail. Hudayriyat.
Fehd lives on Jubail Island and has close to twenty years in property, across both markets. He knows this city from the inside, not from a desk in London.
We currently have stock across Hudayriyat, Jubail, Saadiyat, Reem, and central Abu Dhabi. Some of it is listed. Most of what we have access to is off market, through our network across the UAE.
Abu Dhabi is our primary market in the UAE.
Saadiyat Island
Reem Island
Yas Island
Jubail Island
Hudayriyat Island
Al Bateen
Corniche
Downtown Abu Dhabi
Al Raha Beach
Primary Gulf Market
Multi-Currency
Two markets. One advisory. Complete independence.
The flow of capital between Prime Central London and the Gulf's UHNW community represents one of the most consistent and significant bilateral property relationships in the world. We exist to serve clients who move within that current — with the fluency, discretion, and long-term orientation the market demands.


